“Growing & Protecting Your Artist Brand” Replay
Hosted by JSM for Artists - Supported by Musicians Institute, Music Business Registry, Copyright Alliance and Morris Music Law. This critically important webinar was developed for any artist or band that wants to ensure their success in making music their business in an ever-increasing DIY, no label industry.
Experts in Artist Branding and Development, Music Business Law and Copyrights for DIY artists joined in to give indie artists and bands the exact up to date information that they need to know to make it in 2021 and beyond in the music business. This was moderated by Music Business industry expert, CEO of Music Business Registry and host of MUBUTV @mubutv on YouTube a popular education channel on YouTube for artists, Ritch Esra. We covered:
- The proper ways of thinking of your Music as a Business
- Effective Artist Brand Strategy Tips
- Top Ways to Monetize the Artist Brand
- Trademark information Artists need to consider
- Important band and artist agreements
- Policies affecting Copyrights , Copyrights and What Artists Need to Know
-Music Modernization Act and What it Means to Artists
Watch the full webinar here
Discounts on music branding , music directories and music law services were offered. See info below!
https://www.jasminesandlerdigitalmarketingmedia.com/artist-services use code ARTISTBRANDING15 for 15% off
https://www.musiclawpro.com/ - 15% off al services. Contact them for details
https://www.musicregistry.com/ - $50 off directory. Contact them for details.
https://copyrightalliance.org/ - Free sign up for artists
Speakers Include:
Jasmine Sandler, Founder and CEO of JSM and JSM for Artists Jasmine, a Branding expert and veteran in Digital Marketing has been a supporter of Artist development since she launched JSM in 2006. A musician herself (https://www.jazzrocksinger.com/) , Jasmine understands the specific growth needs of artist and band brands , what it takes to get there , how to grow brand value at every step of an artist or band career and how to monetize along the way. Jasmine is a Keynote Speaker, Author, Trainer and industry consultant on the topic of Online Branding for Artists.
Alexandra Mayo, Esq, Morris As a singer, pianist, and dancer, Alexandra’s love of music and performance has been a constant in her life. Alexandra earned a B.S. (summa cum laude) in the performing and allied entertainment industries from the Bandier Program at Syracuse University, and a J.D. with a media and entertainment
Kevin Madigan - VP, Legal Policy and Copyright Counsel at the Copyright Alliance. Kevin joined the Copyright Alliance in early 2020 after four years at the Center for the Protection of Intellectual Property (CPIP) at George Mason University’s Antonin Scalia Law School. Serving most recently as CPIP’s Deputy Director, Kevin conducted academic and policy work across all areas of intellectual property law. Kevin holds a B.A. from Boston College, a J.D. from the University of Baltimore School of Law, and an LL.M. in Intellectual Property Law from George Washington University Law School. He is admitted to practice law in Maryland and Washington, DC.
Ritch Esra - CEO, Music Business Registry For over 28 Ritch Esra have been running the Music Business Registry which includes The A&R Registry, The Publisher Registry, The Music Business Attorney Registry, Artist Manager Registry and The Film and Television Music Guide.
This webinar is support by Musicians Institute: Founded in the heart of Hollywood in 1977, Musicians Institute (MI) College of Contemporary Music is built on the idea that musicians should teach—and learn from—other musicians in a creative, supportive environment. Musicians Institute is dedicated to inspiring artistic and academic excellence while preparing students for careers in the music and entertainment industry. Our cutting-edge educational offerings provide the information, skills, and expertise necessary for musicians and creative professionals to achieve their goals.